Imagineering (Online Training)

Course Objectives

Walt Disney’s ability to connect his innovative creativity with successful business strategy and popular appeal certainly qualifies him as a genius in the field of entertainment. In a way, Disney’s chosen medium of expression, the animated film, characterizes the fundamental process of all geniuses.

At the end of the training sessions, the participants, within the work environment; will be able to make concerted effort to achieve the outcome of the organization.

Learning Outcomes

1. Understand and establish the benchmark for greatness through learning Disney’s Imagineering strategy.
2. Identify the key enablers for organizations to be agile to face market demands.

Target Audience

Executives, Managers, Senior Managers

Methodology

This Live Online / Virtual Training session will be conducted via a Live Streaming Platform in which the trainer will use interactive lecture and slide presentation to cover the modules stated below.

Course Modules

  • Module 1: Introduction

    – What Is Imagineering?
    – About The Legend: Walt Disney

  • Module 2: Disney Imagineering Strategy
    – 3 Roles Of Successful Innovation

  • Module 3: Understanding the Roles
    – Master And Synthesize The 3 Roles

  • Module 4: Imagineering Techniques
    – Getting Into The States
    – Questioning Patterns

  • Module 5: Running the Pattern
    – Discovering And Exploring

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COURSE INCLUDES

COURSE BENEFITS

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RM2,500/DAY

RRP RM3,000/DAY   SAVE RM500

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