STRATEGIC MANAGEMENT

Course Objectives

  • Establishing corporate goals (goal setting); assess, review and align corporate/business strategy to operations
  • Developing a master plan and supporting operational plans with the use of strategic analysis tools
  • Using the Balanced Scorecard approach to document strategic focus and to monitor performance
  • Establishing performance standards and measures

Target Audience

CEOs, COOs, CFOs, Heads of Departments, Financial Controllers, Business Controllers, Corporate Planners, Strategic Planners, Business Owners

Methodology

The Trainer will facilitate the development of a strategic plan and also the creation of strategy maps, scorecard and dashboards with participants. The sessions will include use of videos, case studies, group activities (games) and discussions where appropriate as part of a comprehensive experiential learning experience.

Course Modules

MODULE 1: STRATEGIC MANAGEMENT
MODULE 2: STRATEGY DEVELOPMENT
MODULE 3: STRATEGIC PLANNING TECHNIQUES
MODULE 4: A PRACTICAL GUIDE TO USING THE BALANCED SCORECARD
MODULE 5: PRACTISING STRATEGIC MANAGEMENT
MODULE 6: CONTINUOUS IMPROVEMENT

Get To Know The Trainer

Trainer Lam

 4.5

Trainer Lam is a Certified Public Accountant, a Certified Professional Trainer and a Certified Behavioral Consultant with over 20 years’ experience in top level management positions working with diversified companies based in Singapore and Malaysia. He received his early training as an auditor with Coopers & Lybrand (now PriceWaterhouse Coopers).

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COURSE INCLUDES

COURSE BENEFITS

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RM3,335/DAY

RRP RM4,765/DAY   SAVE RM1,430

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