Sales and Marketing > Sun Tzu’s Art of War – “Developing The Sales Entrepreneur”
Apply Sun Tzu’s strategies to daily selling activities Identify strengths and weaknesses of competitors and defeat them by factoring them into the strategic selling process Strategically plan possible strikes at the competitors’ weakest point Adapt to new challenges quickly and stay ahead of competitors Develop a warrior’s fighting spirit to beat the competitors Manage negative emotion Learn excellent selling skill Learn strategies to keep and motivate clients
MODULE 1 – INTRODUCTION TO SUN TZU’S ART OF WAR & THE 5 QUALITIES OF A SALES ENTREPRENEUR
MODULE 2 – SUN TZU’S 5 FACTORS OF SUCCESS IN SELLING
MODULE 3 – SUN TZU’S ART OF BREAKING OLD “MINDSET” TO BECOME A SALES WARRIOR
MODULE 4 – SUN TZU’S ART OF MAKING THE “IMPOSSIBLE” TO BECOME “POSSIBLE”
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Casey , a 27 years sales, management and team building training specialist is acclaimed as one of Malaysia’s most dynamic and inspiring public speaker since 1985 and has steadily increased his stature as one of the leading speakers in this region. He holds a Bachelor Degree in Applied Economics from University of Malaya and a Diploma in Management from the US. Fluent in three (3) languages, (English, Bahasa Malaysia, and Mandarin), he is an extremely sought after training specialist both locally and internationally
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