Creative and Design Thinking > Strategic & Creative Marketing

Strategic & Creative Marketing

Course Objectives

Understand and apply the fundamental principles of being different on marketing and customer experience
Learn how fun-creativity practices can help you gain a competitive edge and increase profitability
Creating a niche and moved away from fierce marketing competition.
Gain valuable insights from others who are fostering creativity and innovation in the marketplace
Familiarity with many examples of successful and less successful business model / strategies.
Understand and apply the fundamental principles of being different on marketing and customer experience

Target Audience

Marketing Manager, Marketing Leaders, Entrepreneurs, Business Development Professionals, Business Owners and Anyone who needs to market directly or indirectly to achieve bottom-line results

Methodology

The session is delivering using a combination of presentation, case analyses, framework development and discussion.

Course Modules

Module 1: The New Definition of Marketing
Module 2: Targeting the RIGHT People
Module 3: Value Proposition
Module 4: Buying Customers
Module 5: Brand Story
Module 6: Marketing Strategies to get NEW Customers
Module 7: Marketing Strategies to get REPEAT Customers
Module 8: Turning your Customer into Raving Fans

Get To Know The Trainer

Trainer Leow

4.5

Coach Leow is an out-of-the-box business coach, trainer and consultant who is passionate helping businesses and entrepreneur achieving their business goals. As a business coach, Leow served as mentor & advisor to many business owners, coaching and guiding entrepreneurs to overcome business challenges and setting the right path for

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